Data strategy, data harmonization, data augmentation and data visualization with a focus on moving from “big data” to the data that matters most.

Data Strategy​

We help clients go from “big data” to the data that matters most – that which can support accelerating business growth.  Our “Good, Better, Best” data assessment helps brands identify data gaps, and create data priorities around breadth, granularity, cadence and access.

Data Harmonization ​

Our proprietary data platform, Gain Theory Data One, supports automated data collection and integration. Gain Theory Data One collects and QAs raw data, on a frequent, often daily, basis.

Data Visualization

Standard (but configurable) data visualization dashboards are available via our Gain Theory Interactive platform, quickly and cost efficiently.  Custom dashboards are also available.