We accelerate growth for ambitious brands
We are a global marketing effectiveness and foresight consultancy with expertise in data, advanced analytics, and technology. We empower smarter, data-informed marketing investments.
Gain Theory named a Leader in The Forrester Wave™:
Marketing Measurement and Optimization, Q3 2023.
$
16
bnin client value generated
50
years of experience
910
client recommendation score
We work with ambitious brands
What we think
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Using our award-winning solutions, you can:
Focus on measuring what matters
Increase speed and quality of insights
Create value over the short and long term
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Meet our people
Meet our people
Patricia Moro, Director
Director
Patricia discusses the importance of granularity to marketing measurement in Latin America, the potential in developing more intergenerational and interdisciplinary teams, and a great new campaign by Spanish telco Telefónica.