Previous to Gain Theory, Jon was Deputy Global MD at Ohal. Jon specialized in using advanced analytical techniques to solve business issues, specializing with retail, financial and pharma clients across EMEA and North America.

Jon has also worked client side with National Savings and Investments where he was Chief Economist and led the development of an integrated business intelligence team that brought together the skills of economics, econometrics, advanced statistical modelling and qual & quant research.